Description
Managers in marketing and sales are faced with an increasingly complex and interactive range of tasks. Your future fields of employment after graduating with this master's degree are initial management positions in the areas of marketing and/or sales- in agencies, in small and medium sized enterprises, large international corporations, or NGOs.
Our dedicated Master of Marketing Management sets you up for a great career that could take you into companies large or small, worldwide. Whether you want to head into a more sales-related position or enter the creative world of branding, marketing has something for everyone. With IUBH, you not only choose if you want to take a degree worth 60 or 120 ECTS credits, you can also choose specialist electives that suit the topics you're interested in
What you'll learn
Managers in Marketing and Sales are faced with an increasingly complex and dynamic range of tasks. The IU Master of Marketing Management sets you up for a great career that could take you into companies large or small, worldwide. Whether you want to head into a more sales-related position or enter the creative world of branding, marketing has something for everyone. With IU, you not only choose if you want to take a degree worth 60 or 120 ECTS credits, you can also choose specialist electives that suit the topics you're interested in.
Curriculum
- International Marketing - 5 ECTS
- Advanced Research Methods - 5 ECTS
- International Consumer Behaviour - 5 ECTS
- Applied Marketing Research - 5 ECTS
- Online and Social Media Marketing = 5 ECTS
- Seminar: Current Issues in Marketing - 5 ECTS
![IU- Germany | MASTER IN DIGITAL MARKETING [60 ECTS]](https://cdn.acelotacademy.com/uploads/thumbnails/course_thumbnails/prod/iu-germany-master-in-digital-marketing-60-ects-desk-416.webp)
![IU- Germany | MASTER IN MARKETING MANAGEMENT [60 ECTS]](https://cdn.acelotacademy.com/uploads/thumbnails/course_thumbnails/prod/iu-germany-master-in-marketing-management-60-ects-desk-419.webp)
![IU- Germany | MASTER IN MARKETING MANAGEMENT [120 ECTS]](https://cdn.acelotacademy.com/uploads/thumbnails/course_thumbnails/prod/iu-germany-master-in-marketing-management-120-ects-desk-428.webp)
![IU- Germany | MASTER IN DIGITAL MARKETING [60 ECTS | 120 ECTS]](https://cdn.acelotacademy.com/uploads/thumbnails/course_thumbnails/prod/iu-germany-master-in-digital-marketing-120-ects-desk-429.webp)